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B2B WHOLESALE CONNECTIONS, MADE CLEARER

Where growing
brands
create
opportunities with Where growing brands create opportunities with retail buyers, trade resellers, trade distributors, product importers, UK stockists and trade buyers.

ConnectWholesale helps brands open new wholesale conversations and helps
trade buyers discover brands looking for the right commercial partners.

Two sides. One connection.
Brands & Suppliers
Wholesale Buyers
Clear Commercial Routes
Built Around B2B Trade
Trade Focused
Resale, Retail & Distribution
Separate Supply & Sourcing Journeys

ConnectWholesale brings growing brands and serious trade buyers together, creating clearer routes to market and stronger wholesale opportunities.

Who we connect

Built for the businesses behind wholesale growth.

ConnectWholesale brings together the two sides of B2B trade: brands that want stronger routes to market and wholesale buyers looking for products, suppliers and commercial opportunities that fit their business.

Whether you supply products or source them for resale, we create a clearer path towards relevant, trade-focused conversations.

For brands • Build stronger routes to market
For buyers • Retail, resale, distribution and importing
ConnectWholesale For brand owners & suppliers
A dedicated route to wholesale growth
Brand Owners Manufacturers Suppliers Product Businesses

Turn brand interest into wholesale conversations.

ConnectWholesale gives brands a dedicated B2B route to introduce their business, product range and commercial proposition to wholesale buyers.

Present the right commercial information and create a clearer route towards relevant trade relationships.

Register Your Brand
01.Present your brand
02.Explain your product range
03.Clarify your wholesale proposition
04.Reach retailers and resellers
05.Connect with distributors and importers
06.Register for relevant opportunities
07.Share supply and fulfilment details
08.Highlight territories and trade terms
09.Build stronger buyer conversations
Product sourcing • Find brands suited to your customers
Trade opportunity • Discover brands with market potential
For wholesale buyers

Make your next sourcing conversation more relevant.

Whether you operate as a retailer, reseller, distributor or importer, ConnectWholesale helps you identify brands open to new wholesale relationships.

Share what your business buys, sells or distributes so each conversation begins with stronger commercial context and a clearer sense of fit.

How it works

From the right details to a relevant conversation.

Each route gathers the commercial context needed to understand fit, identify a useful next step and begin a more focused wholesale conversation.

Select the right journey

Choose your
route

Select the route that fits your business, whether you are presenting a brand or sourcing products for wholesale.

Add commercial context

Share the right
details

Provide the commercial details buyers or suppliers need to understand your offer, requirements and potential business fit.

Move towards opportunity

Open the
conversation

Use that shared context to begin a focused conversation around relevant products, sourcing needs and wholesale opportunities.

Why ConnectWholesale

Better-fit opportunities. Stronger wholesale conversations.

ConnectWholesale helps brands and trade buyers find the right commercial fit. Clearer information about products, supply capabilities, sourcing needs and trade requirements helps both sides decide whether a conversation is worth pursuing.

Reach relevant
buyers

Present your brand to retailers, resellers, distributors and importers seeking new products.

Discover suitable
suppliers

Explore brands and products that match your customers, sourcing needs and commercial plans.

Understand
commercial fit

Review product, supply and trade details before investing time in a new wholesale conversation.

Start stronger
conversations

Begin each introduction with shared context, clearer expectations and a useful next step.

Commercial fit

Different businesses. One shared wholesale objective.

ConnectWholesale is designed for product businesses and professional buyers that want to build genuine B2B trading relationships with clearer commercial context.

You supply

Build stronger routes to market.

For product businesses ready to present a clear wholesale proposition and start conversations with relevant trade buyers.

Brand Owners Manufacturers Suppliers Product Businesses

A strong fit when you can share

  • Your product range, positioning and target customer
  • Wholesale pricing, order expectations or trade terms
  • Supply capability, territories and fulfilment information
Register Your Brand
You buy

Find products with commercial potential.

For trade businesses actively sourcing brands, products or supply relationships for resale, retail, distribution or importing.

Retailers Resellers Distributors Importers

A strong fit when you can share

  • Your customer, channel and product categories
  • Current sourcing requirements or market opportunities
  • Territories, expected volumes and preferred trade terms
Register as a Buyer
Questions & answers

What to know before you connect.

Clear information creates better wholesale conversations. These answers explain who ConnectWholesale is for, what to prepare and how each route begins.

01Brand routeFor owners, makers and suppliers
02Buyer routeFor retailers and trade buyers
03Next stepsWhat to prepare before connecting
Ask a Question

ConnectWholesale is a B2B connection platform for brands, suppliers and professional trade buyers. It helps both sides share useful commercial context before beginning a wholesale conversation.

This route is designed for brand owners, manufacturers, suppliers and product businesses that are ready to present their range, trade proposition and supply capability to potential wholesale buyers.

Retailers, resellers, distributors, importers and other professional buying businesses can use the buyer route when sourcing products for resale, distribution or another commercial channel.

Brands should prepare product, pricing, order, territory and fulfilment information. Buyers should explain their business model, customers, product categories, sourcing priorities and preferred trade requirements.

Your information provides the commercial context needed to understand your goals and potential fit. A relevant next conversation can then begin with clearer expectations on both sides.

Choose brand registration if you own, make or supply products. Choose wholesale buyer registration if you source products for a trade business. Use the general enquiry route when your situation needs clarification.

Ready to connect?

Start with the route built for your business.

Register your brand, register as a wholesale buyer, or send a general commercial enquiry if you would like to discuss something else.